Scientific journal
Название журнала на английском
ISSN 2500-0802
ПИ №ФС77-61154

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THE PROCESSES OF FORMATION OF HUMANE IDEOLOGY THROUGH THE AREA OF PROFESSIONAL COMMUNICATIONS ON THE EXAMPLE OF SOCIAL AND CULTURAL PROJECT «I TOUCH MEANS I KNOW»

Timofeeva M.R. 1 Yuschenko O.V. 1
1 SEE HPE Omsk State Institute of Service
The main concept of socio-cultural project «I touch means I know» is effective activity aimed at changing the public opinion which is related to the «other» body. The efficiency is being achieved by participation of creative professionals and active youth media in similar projects. Creating the multicultural space, which includes: alive and interactive communication, the creation of a design project, exhibitions, workshops and lectures, screening of a thematic film – all have motivational and adaptive value for the target audience. Disability is a complex phenomenon. And the interventions to overcome the damage, caused by disabilities, are complex and systemic in nature and they vary depending on specific conditions. The resources of overcoming and self-acceptance in the «other» body are developing in the natural environment of communication. The project includes practical, theoretical, and interactive educational technologies of young people motivation to draw attention to the «special» people. The processes of formation of a humane ideology through the area of special knowledge were activated in the results of researching the needs of people with the «other» body and the effective implementation of professional skills in practice. Due to the specific actions the open dialogue on disability was succeeded, and the stereotype of the «uncomfortable» themes in art, photography, and design was destroyed.